#1 Shopping Feeds Services in Brisbane, Melbourne, Sydney & Perth
Google shopping is a vital part of any advertiser’s campaign that captures those ads where generic PPC ads may not work.This service has a huge impact on overall revenue, but only when it’s used in the right manner.
If you can optimize your campaign the way it should be, you can easily save around 20% of costs while managing to boost traffic to your site. Sell tangible products online? You shuold be aware of how vital Google Shopping feeds can be. With a bit of fine-tuning, you can enhance your products’ visibility considerably in shopping feeds and get your products viewed by more consumers. Therefore, it will lead to a higher conversion rate and effectively, higher revenue for your business.
How to Increase Conversion Rates with Google Shopping Feeds
Benefits of shopping feeds for your business
Just as marketing plays an essential role in a traditional retail business, advertising and marketing is important to your online business as well. If you can’t get visitors to your site to buy products, all your time and money go to waste, no matter how much you’ve invested into designing and setting up your online store.
Although marketing and advertising can be a daunting experience when starting a new online business. Search engine shopping feeds is a crucial marketing tool. Almost every successful ecommerce business uses product feeds in order to reach a wide target audience.
IMPROVING YOUR FEED WITH ATTRIBUTES
Simply having a shopping feed is not enough. Your feed is your product’s packaging where consumers can’t try or feel it. In fact, they’re taking a huge risk by choosing to do business with you. A quality feed can make them believe that you’re concerned about their satisfaction.
We'll organise various feed layouts and designs and test each one in order to see which has the highest click rate, and keep modifying it until we hit your customers sweet spot.
ENHANCE PRODUCT’S PERFORMANCE
Merchant aren’t willing to input the size of their products into their Google Shopping feed. This is because they have to carefully measure width, height and depth. There are many attributes that can help you boost the performance of your product.
By targetting specific products to promote during specific seasons or events of the year, you can boost your sales dramatically by only adding this marketing strategy, while doing everything else the same way.
3 Things You Should Know About Google Shopping
IT'S EFFECTIVE. IT'S POWERFUL.IT GENERATES REVENUE.
GOOGLE PRODUCT SEARCH, A FREE CSE WILL BECOME GOOGLE SHOPPING, A PAID COST PER CLICK (CPC)
Albeit paid, Google Shopping will enhance the search experience, pulling out suspect sellers, and unqualified information for providing more relevant information for user queries.
THE NEW GOOGLE SHOPPING WILL BE MANAGED THROUGH THE GOOGLE ADWORDS LOGIN
This is reasonably confusing, but we must be clear. Even though Google Shopping will be managed through the Adwords login, it will not function like Google Adwords does at present.
YOUR GOOGLE SHOPPING FEED WILL BE MANAGED THROUGH THE GOOGLE MERCHANT CENTRE
Know that bidding for the new Google Shopping will be dealt with through the Adwords login. But the data feed will be managed through the Google Merchant Center.
Improve the quality of your leads with relevant product information directly in your ads.
IMPROVED SITE TRAFFIC
Product Listing Ads direct customers to your website.
HIGHER CLICK THROUGH RATES
Experience higher click through rates than text ads in shopping searches.
LOWER CLICK COSTS
With boosted ability to refine your bidding strategy, you can expect to cut down the fat where needed and direct budgets to your great performers.